Are You A Stupid Small Business Owner? |

Many small business owners are still not using technology and adopting online marketing approaches to grow their business. I know most people believe that they are using social media and other types of tools to grow their business but according to a Yodle survey, the truth is that only one in two small business owners uses technology to help with accounting.

That’s 51% of businesses that don’t use technology as a basic business acumen. Online sales are up as well as mobile purchases. This is going to be the standard of doing business for any small business owner well into the future.

Only 1 in 10 small businesses have figured out how to use social media or online advertising to market their product or service. The SBA says that small businesses account for 54% of all U.S. sales. Why are these small business owners not utilizing the “mostly free” technology available, to reach their clients?

Most of your clients are looking for you on the internet. If you need a doctor, plumber, or a new home, people go to the internet to find the answers. If you don’t have a presence on the web, you are leaving money on the table for someone else to profit from. That is just stupid.

If your website is old, or doesn’t have your business contact information, you are leaving money on the table for your competitor to have. Shopping online is now a billion dollar industry and growing. Are you too stupid to not take advantage of that opportunity to help expand and grow your business long-term?

Technology has become easier and easier. This is the nature of that industry. No one would buy technology if it got harder and harder to use, so don’t be afraid to expand your technology business horizons. Using technology helps lower the stress of running a business and will help you create more profits. Technology helps you connect with your clients as well as inform them of your next great product.

Putting up your Facebook fan page, your LinkedIn profile and having a Twitter account or putting up a free account on Angie’s list have all been made simple and will help grow your opportunities to make income over time. These free tools will give you a long-term presence for your business. People may not need your service everyday but when they do need it, you will want to help them find you quickly and easily.

This type of marketing isn’t supposed to make you an overnight sensation, although that could happen, it’s to help you grow your business over time so that you and your partners can achieve success together long-term.

Business VoIP – 5 Things To Consider Before Setting Up |

Keeping a business in full operation requires an efficient use of your resources. This pertains especially to your operation costs. If you are just starting out and your business is still small, you must exert all efforts to making sure that your products and/or services are of excellent quality without spending too much. Otherwise, you will have the most difficult time trying to balance the production costs and a reasonable introductory price. So to help you cut on your utility bills, you can set up a business VoIP system.

But before you get down to the process of setting up a VoIP for your small business, you need to check on a few things.

1. Is your Internet connection strong enough to accommodate VoIP calls?

The strength of your Internet connection will be the main determinant of how clear your VoIP calls will be. So you have to know your bandwidth first. You can simply ask your network provider regarding this and you will be provided with your needed information. If your Internet signal is weak, it will not be able to sustain network flow and your administrator can increase your signal strength accordingly.

2. Check the calling needs of your business.

Think of it this way, if your business needs to make frequent international calls, the business VoIP would definitely come in handy. Frequent international calls that will be done wirelessly can help reduce your operation costs. However, if your business is just limited to local calls, then the savings VoIP will not be substantial.

But regardless of your calling habits, it would be best to keep a cell phone in case of emergencies. That is because since VoIP services are connected to the Internet and the Internet needs electricity, in the event of a power outage, you should still be able to continue to run your business and/or make emergency calls via a cell phone.

3. How many people will use your business VoIP at the same time?

The number of users to use your business VoIP will help you choose between a premise-based and a hosted PBX system. If you only have a couple of employees using the business VoIP together, you’re good with a premise-based system. However, if you have more than 15 employees who are accessing the business VoIP altogether, you can go for a hosted PBX system.

4. How much is your budget?

Before you choose your business VoIP provider, you must have a budget range to consider. Can you afford to make a one-time payment upon purchase and installation? Or would you rather go for monthly installments? If you opt for the latter, check whether the monthly installments have an interest rate and whether the total amount that you will pay is worth the service provided.

5. Know your business VoIP provider.

When you already have the basic structure to support VoIP calls, it’s time to decide which business VoIP provider to choose as there are literally hundreds of them out there; and with more VoIP providers opening businesses every day. Take note that no two business VoIP providers are alike so you have to know every detail about each of them before you settle on a definite choice.

After determining the features and services that you want your VoIP service to have, you need to make sure that your chosen provider will be equipped to meet all the expectations they’ve set.

Switching to business VoIP can be an excellent decision if you have planned the move and contemplated all possible scenarios ahead of time.